While the first round of internet hype has given way to e-depression in some quarters, the real Internet wars are just beginning, says columnist Thomas L. Friedman. The real Internet wars happen when all the old-line companies, with real assets, real size and real business models, fully absorb the Internet into their traditional businesses and start to take each other on with meaner, leaner companies.
Moreover, they will be helped in their efforts to speed up, lighten up and globalise every aspect of their businesses by the next generation of the Internet.
Not only could the next Internet spur a real business revolution, but a political revolution as well, as non-governmental organisations (NGOs), human rights groups, conservationists, and other activists become fully Internet-enabled and use its power to challenge big companies and to force transparency on big governments.
Source: Thomas L. Friedman, Hype and Anti-Hype, Foreign Affairs, New York Times, February 23, 2001.
For text http://www.nytimes.com/2001/02/23/opinion/23FRIE.html
For more on the Internet http://www.ncpa.org/pd/regulat/reg-9.html




